BUSI 338 Week 1 New Venture Project Summary Report Example

Reviewed by Thomas Kerrigan, MBA, CPA · Liberty University · Updated

This BUSI 338 Week 1 sample summary report introduces Hill City Mobile Bike Works, a composite venture that repairs bicycles from a fitted van at riders' homes, offices and campuses in Lynchburg, Virginia. In about 600 words it explains the concept and the customer problem it solves, lays out a first-year profit and loss projection with its main assumptions, and describes the marketing the venture will use to win its first customers. Research on cycling's health benefits and on the value of business planning supports the case, and three passages of Scripture shape how the owner intends to price, plan and serve. Liberty University BUSI 338 opens the BS in Business Administration New Venture Project with this 40-point report, which every later phase presentation builds on.

CourseBUSI 338 Developing Entrepreneurial Opportunities (BUSI338)
Module/Week1
AssignmentNew Venture Project Summary Report
Paper typeNew venture summary report
Lengthabout 568 words, 2 double-spaced pages plus title page and references. Course guide: a 550-word discussion of the enterprise's concept, its profit and loss outlook and its planned marketing activities, citing at least 3 sources and 3 biblical references in current APA format
FormatAPA 7 student paper
Points40
SchoolLiberty University Online
ProgramBS in Business Administration
Where it sitsModule/Week 1 in Liberty's published BUSI 338 course guide; current sections can differ
UpdatedOctober 2026

Free sample paper for BUSI 338 Week 1

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Hill City Mobile Bike Works: Summary of a Van-Based Bicycle Repair Venture

 

[Student Name]

School of Business, Liberty University

BUSI 338: Developing Entrepreneurial Opportunities

New Venture Project Summary Report

[Instructor Name]

[Date]

 

Hill City Mobile Bike Works, its prices and its projected figures are a composite venture written for this sample; the textbook, research and Scripture cited are real.

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Hill City Mobile Bike Works: Summary of a Van-Based Bicycle Repair Venture

The Concept

Why this part earns its pointsThe concept begins with the customer's problem, which keeps the summary from reading like a list of services.
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Most adults who own a bicycle do not ride it as often as they would like, and a common reason is simple: the bike needs a repair, and getting it to a shop is a chore. A flat tire or a slipping chain can keep a bicycle in the garage for months. Hill City Mobile Bike Works will remove that obstacle by bringing the shop to the rider. A fitted cargo van carrying a repair stand, tools and common parts will visit homes, offices and the campuses of Lynchburg, Virginia, on a booked schedule, and most tune-ups and repairs will be finished on site within an hour.

The service is worth offering because riding is worth encouraging. A systematic review found that cycling is associated with better cardiorespiratory fitness and lower risk of disease and early death (Oja et al., 2011). A bicycle that works is more likely to be ridden, and a business that keeps bicycles working serves both its customers and their health. Byrd and Megginson (2018) note that many small firms succeed by serving a need that larger businesses overlook, and convenience is the need this venture serves.

Why this part earns its pointsNumbers are built from volume and price so the instructor can check them.
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Profit and Loss Outlook

First-year projectionAmount
Tune-ups (1,200 at $85)$102,000
Repair labor$28,000
Parts sales$30,000
Total revenue$160,000
Cost of parts sold($18,000)
Gross profit$142,000
Operating expenses (van lease, fuel, insurance, part-time mechanic, software, marketing, licenses)($65,100)
Operating income before owner's pay and taxes$76,900

The largest expense is the part-time mechanic at about $31,200 a year, followed by the van lease at $9,600, marketing at $7,500 and fuel at $6,000. Because there is no storefront, the venture avoids rent, often one of the heaviest fixed costs a small retail or service firm carries. Fixed costs of roughly $65,000 against a gross margin of about 89 percent mean the business breaks even at around $73,000 in revenue, a little under half of the projected first year.

Two assumptions carry this projection. The first is volume: 1,200 tune-ups means about 25 a week across a 48-week year, which one full-time owner and a part-time mechanic can complete. The second is the parts margin, set at 40 percent, which is typical of retail parts but lower than many shops charge. In Luke, Jesus warns against starting a building without first adding up what it will take to finish (English Standard Version Bible, 2001/2016, Luke 14:28); this projection is that addition. Delmar and Shane (2003) found that new ventures which completed a business plan before launching were less likely to fail and developed faster, which is why the projection will be revised at each phase of this project rather than left as a hopeful guess.

Marketing Activities

Why this part earns its pointsEach marketing step has a cost attached, which keeps the plan affordable for a new owner.
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The first marketing step is partnerships. Employers with bike racks, apartment communities and the three local college campuses will be offered a monthly repair day, which puts the van where many riders already are. Second, a simple booking website and a listing on map and review platforms will let riders schedule a visit and read other customers' comments. Third, the van itself will serve as a moving sign. The first-year marketing budget is $7,500.

Pricing will be posted openly, and no repair will be done without the rider's approval. Proverbs calls dishonest scales hateful to God and honest weights a joy to him (English Standard Version Bible, 2001/2016, Proverbs 11:1). In a trade where customers rarely know what a repair should cost, honest quotes are both right and good for business. Paul's instruction to do every task wholeheartedly, as service to the Lord rather than to people (English Standard Version Bible, 2001/2016, Colossians 3:23), will set the standard for every repair, including the small ones that no customer will inspect.

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References

Byrd, M. J., & Megginson, L. C. (2018). Small business management: An entrepreneur's guidebook (8th ed.). McGraw-Hill Education.

Delmar, F., & Shane, S. (2003). Does business planning facilitate the development of new ventures? Strategic Management Journal, 24(12), 1165-1185. https://doi.org/10.1002/smj.349

English Standard Version Bible. (2016). Crossway. (Original work published 2001)

Oja, P., Titze, S., Bauman, A., de Geus, B., Krenn, P., Reger-Nash, B., & Kohlberger, T. (2011). Health benefits of cycling: A systematic review. Scandinavian Journal of Medicine & Science in Sports, 21(4), 496-509. https://doi.org/10.1111/j.1600-0838.2011.01299.x

What the BUSI 338 Week 1 instructions ask

The first graded piece of the New Venture Project is short but sets the direction for the whole term. Students may summarize the enterprise they built in BUSI 336 or offer a preliminary idea instead, and in roughly 550 words they discuss three things: what the business is, how its profit and loss is expected to look, and what marketing activities are planned. At least three sources must be cited, and three biblical references are required as well, all in current APA format. Byrd and Megginson's opening chapter, two videos, the first discussion forum and the usual start-of-term housekeeping all compete for the same days, so the report has to be written efficiently.

How this BUSI 338 Week 1 example is built

Three headed sections match the three things the report is asked to cover, which lets a grader find each one at a glance. The concept section names the customer's problem before the service, then shows why a van solves it better than a storefront. A compact profit and loss table carries the numbers, and the prose around it explains the two assumptions that matter most, jobs per week and the parts margin, rather than repeating every line. Marketing is described as a sequence of first steps with a cost attached. Each biblical reference is tied to a decision: Luke on counting the cost before building, Proverbs on honest dealing, Colossians on the quality of the work itself.

BUSI 338 Week 1 grading rubric: where the points go

Points in this report follow the three required topics. A concept that is specific about who pays, for what and why earns more than a general description of an industry. The profit and loss portion is judged on whether its figures are plausible and whether their assumptions are visible, not on how large the profit looks. Marketing activities should fit the customer described in the concept section and should be affordable for a new owner. Instructors also count the citations: three sources and three biblical references are minimums, and Scripture that is quoted without being applied to a business choice tends to lose credit. Length near 550 words and clean current APA formatting complete the grade.

BUSI 338 Week 1 help: mistakes that cost points

Decide early whether you are continuing your BUSI 336 venture or starting fresh, because the next four presentations will inherit this choice. Write the customer's problem in one sentence before you describe the business. Build the profit and loss from units and prices, such as jobs per week times the average ticket, so that a reader can check the arithmetic, and keep owner's pay separate from operating income. For sources, pair the textbook with at least one peer-reviewed study found through the Jerry Falwell Library. Pick biblical references that change what you will do, such as how you price or how you treat customers, and keep the report close to 550 words, since the guide sets a length rather than a range.

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BUSI 338 Week 1 questions, answered

What is the BUSI 338 New Venture Project Summary Report?

A 550-word opening report, worth 40 points in Module/Week 1, that summarizes a venture's concept, its profit and loss outlook and its planned marketing, with three sources and three biblical references.

Where can I find a free BUSI 338 Week 1 sample paper?

This page has a complete BUSI 338 Week 1 summary report for a mobile bicycle repair van in Lynchburg, with a first-year profit and loss table and cited Scripture.

Do I have to use my BUSI 336 business for BUSI 338?

No. The guide allows either a summary of the enterprise developed in BUSI 336 or a preliminary idea written up new for this course, so a student who changed direction can still complete the project.

What should a profit and loss projection in a summary report include?

Expected revenue built from volume and price, the cost of goods sold, the main operating expenses and the resulting operating income, with the key assumptions stated so a reader can test them.

What else is due in BUSI 338 Module/Week 1?

Discussion Board Forum 1 is also due, along with the syllabus checklist, a short introduction to classmates and a quiz that confirms Connect registration, plus chapter 1 of Byrd and Megginson and two videos.

Use it as a model, or ask for your own

This paper is an original model written by our desk for study. It is not a submitted student paper and not an official Liberty University document. Read it for structure and reasoning, then write your own to the instructions in your Canvas course. If you want a version built to your exact prompt and rubric, the first custom sample is free and arrives in 24 to 48 hours.